During my current in-house graphic design role at The Flower Shop, I designed a custom-branded cocktail menu for a Levi’s 194 x The Flower Shop event. The design merged Levi’s archival Americana aesthetic with TFS’s warm, nightlife-driven personality, creating a premium, collectible menu piece that anchored the event’s visual identity. I led concept development, visual direction, typography, layout, and print‑ready production. The final menu design served as a key touchpoint for guests, elevating the experience through thoughtful brand integration and a polished, cohesive presentation.
